The 25 most important KPIs to track the success of your application development project
In the last few years, app development has become a highly competitive field. There is an abundance of digital products, all of which are competing for the attention of users.
In this fast-evolving landscape, it is essential to identify, select and track certain indicators to ensure the success of your project.
These indicators – called Key Performance Indicators or KPIs – provide a quantitative and measurable way by which to track project progress. By setting them early and monitoring them regularly, areas that need improvement can be rapidly identified and optimized.
We have created a list of the 25 most important KPIs to track the success of your next app development project, from user acquisition and retention to load times, the list contains the most important parameters you need to optimize for success.
User Acquisition Cost (UAC):
UAC measures the cost of acquiring new users. It takes into account various costs such as advertising, marketing and other related expenses incurred to attract new users onto an application. To maximize profitability, UAC should be kept as low as possible.
Customer Acquisition Cost (CAC):
CAC is similar to UAC, but it focuses on paying customers rather than users. CAC is a critical metric for subscription-based apps and software-as-a-service businesses. By identifying CAC we can determine the value of each customer and optimize our marketing and advertising spend to maximize revenue.
